The Digital Solution Center (DSC) offers Ad Management services to publishers who want to archive their ads that will be picked in future issues. The DSC uses the Kodak Creative Workflow, integrated directly into InSite, to give the publisher a single on-line location to store and access their preflighted ads.
A publisher sends their ads to the DSC that they receive from their advertisers. The DSC has the software to handle a large variety of file formats allowing us to work with ads from many sources. Our Ad Managers will then process and preflight the ad to the customers specifications and catch issues that could be problematic when it is printed. If a problem is identified the publisher is provided with feedback that will help them work with their ad supplier to correct the problems at the source.
After processing and preflighting the ad it is stored in high res PDF format in the publishers private Kodak Creative Workflow library. The publisher can access the library directly from their InSite account to search for ads that are picked up for use in future issues. The ad can be downloaded from the library an placed directly into the designers document to create the final PDF.
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